This is the script for the voiceover on the footage of the bike at night, this will be the final scene in my documentary.

Article analysis Three

This is the link to my final analysis of an article.

http://www.mediafire.com/view/?d1lzkn1i30kl9b2 

Advert Survey Monkey

This is a link to the Survey Monkey for my Advert. 


http://www.surveymonkey.com/s/D3NYMN3 

This is one of the adverts I have constructed for my documentary, whether I will use it or not will depend on how many people decide they like this advert the best in my Survey Monkey.

This is one of the adverts I made for my Emergency Bikers documentary, the feedback form the Survey Monkey I have created will determine whether or not I will use this advert or another one.

Article flat plan

This is the flat plan I constructed for my article

Advert flat plan

This is the flat plan I have made for my advert.

Images for my article

These are some of the original images I could use in my article.

Article analysis two

These are some of my original images that I took in order to create a background for my advert.

Advert

This is the advert that I made for Emergency Bikers.

Article analysis one

I have decided that this is the advert I would most like my advert to resemble, mostly because it's simple, yet clever and therefore effective. I definitely like the idea of using a really iconic, meaningful image as the main thing that draws in the eye of the audience, rather than relying on bright bold text. 

Advert analysis two

Through analysing this advert I have come to the conclusion that, where my advert is concerned, I think it would be best to make a more subtle advert as Emergency Bikers is more about documenting what the emergency bikers do and isn't about some sort of fight or a revolution as 'Jamie's American Food Revolution' is.

Advert analysis

 

This advert clearly has a niche audience, (intellectual men with interests in hiking/travel) according to Bulmer and Katz's audience demographics this documentary would be best aimed at people who fall between categories A through to C, or rather upper class through to lower middle class.

Through looking at this advert I have decided that the use of connoting images are of highest importance in adverts such as these where using high amounts of text may take away from the overall effect. So I have decided to use less text and more images in my advert.

Staged car crash

Script for the staged car crash

Outside in the early morning, a young girl is getting in her and driving to work.

[Car crash victim] Stride over to car and start up the engine, begins to drive away as the radio plays quietly in the background. Drives normally for a short time. Then does an emergency brake.

[Car crash victim] Lays lifelessly in the car with blood dripping down her face, neck and arms. The radio has stopped playing.

Donor scrpit

Script for the donor interview

Light, spacious room, interviewee is sat opposite the interviewer in front of a table, in view of the camera.

[Interviewer] So what made you decide to donate blood to the NHS?

[Interviewee] Well, two years ago my brother was in a bad car accident. He needed a blood transfusion. I think it was seeing the effect that something so simple, yet so easy to donate could do for someone who really needed it. I’ve been donating regularly ever since.

[Interviewer] So you really feel like you’re making a difference then?

[Interviewee] Yes, absolutely! It’s such a good feeling knowing that every time I give blood, it’s really helping someone, every time it could be the difference between whether someone lives or dies. I’d recommend doing this to anyone.

[Interviewer] And what do you feel about the role of Emergency Bikers in all this?

[Interviewee] Well they play a vital part of course, they save the NHS a lot of money which can then be spent on better things as a opposed to sky high taxi fares and such, and I think it’s fair to say that the bikers are more equipped than a taxi driver would be perhaps, which means the blood, breast milk or organs can be delivered more efficiently as well.

Story Board

Costume ideas

Shot list

Shot list

Shot number	Storyboard number	Location
1	6	In the house setting behind a table
2	8	In the house setting behind a table
3	1	Car park, outside car shot
4	2	Car park, outside car shot
5	7	Car park, outside shot
6	3	Car park, inside car shot
7	4	Car park, inside car shot
8	5	Inside bikers
9	9	Outside bikers house
10	10	GoPro road footage
11	11	Hospital set

The revised script for the biker interview.

Biker script

Biker is sat comfortably on a sofa in a reasonably crowded area. The time is around midday.

BIKER 1: I’ve been an emergency biker for about 6 months now, in the daytime I work as a gym instructor. I don’t get paid to transport blood , organs or breast milk but knowing that I could be the difference between whether someone lives or dies is more than enough of a reward for me.

Interviewer:

(questions are not recorded on final documentary)

does this impact on your family life or social life?

Biker 1: Well it does impact to a certain degree, I am oncall out of hours and these can be over holiday periods and Christmas. So my family do miss me when I am called out. But they are understanding as they know that it is an important job. I have missed out on certain family occasions and that does make me sad at the time but the bigger picture makes up for this.

I save a lot of money not going out on new years eve as I have been on call for the past 3 years.

Interviewer:

(questions are not recorded on final documentary)

Do you find that people are supportive of this service, or are they unaware of the work that is going on?

Biker 1:

We do stalls at the markets and at shows to create awareness of the service, however most people are not aware of the service we provide. This can be difficult as we rely on donations to keep going and in this climate people don’t have spare money to give. Therefore we do need to do more to create awareness and get some involvement from the NHS.

Interviewer:

(questions are not recorded on final documentary)

What made you want to become an emergency bikers?

Biker 1:

I knew a friend who got into the service and I waited a little while to find out what he did, but then I thought it would be a good thing to do for a short while to help give something back. I never intended to do it forever, however I don’t see myself stopping any time soon.

The budget for my documentary

Budget

This is my budget for the documentary I will be producing. As it is a documentary, I am at the advantage of not having a great deal of expensive props to try and borrow/acquire as most of it will be live footage and interviews accept from the short staged scene.

Costumes: £0 (actors own/bikers own uniform)

Actors: £0 (unpaid voluntary work)

Special effects: £5 (fake blood in the car crash)

Filming equipment: £0 (Camera & Tripod both borrowed from the Media Department)

Voice over equipment: £0 (Microphone borrowed from the Media Department)

Editing Software: £0 (Final cut Pro, iMovie, Garage Band purchased by Media Department)

Locations: £0 (Cost of filming in all locations is free)

Travel:  £5 (Petrol expenses to the locations)

Publishing:  £0 (Will be published on sites such as Youtube, Facebook, Twitter and on screen at The Royal Cornwall Show)

Marketing: £0 (Facebook, RCS)

Treatment

Treatment of documentary

My short documentary will be about Emergency bikers who donate blood, organs and breast milk out of NHS hours and help to cut costs, and more importantly save lives. I will be using a combination of live footage, interviews as well as re-enacted scenarios in order to explore the work that the bikers do from multiple point of views. I feel it is important to show as many different sides of what happens as possible as these Emergency Bikers are reasonably unknown in Devon and Cornwall, despite the importance of what they do.

In terms of what my documentary will resemble, when researching into short documentaries on Youtube.com  I came across a short documentary on a hospital in the USA. This short documentary includes live footage and interviews as well as voiceovers. Although it more focuses on the paramedic side of the hospital I really like the filming techniques such as the diverse range in camera shots, the contrast between the live footage and the glossier interviews and the short slideshow at the end.

 http://www.youtube.com/watch?v=DPq8u58LuCE

The above is a link to the video.